Digital marketing for Playboy Club London – one of the world’s top hospitality brands.

As one of Mayfair’s flagship venues, Playboy Club London wanted to use social media to increase footfall and drive brand engagement.  As a multifaceted venue, they needed a solution which could handle targeting multiple audiences as part of one investment for their casino, bar, restaurant and parties.

With a mixture of management and advertising between both Facebook, Instagram and Twitter, our strategy has been focused on reaching a series of targeted and relevant people for the brand – from individuals who would want to play in their members-only casino, to friends looking for a place for after-work cocktails.  Playboy Club London have been supported in selling out their calendar of events, including dinners with celebrity chefs and seasonal parties.