Digital marketing for hotels.
Hotels require unique digital marketing strategies that can’t rely on locals in the same way some other hospitality venues can.
You’re likely to have a variety of business objectives for your hotel – secure wedding bookings, increase restaurant footfall from locals and book in more weeknight stays. A comprehensive and uniquely built digital campaign can push for these, quickly and accurately getting your brand in front of all the right people.
Using Pixel tracking, behavioural targeting and interest perimeters, Facebook and Instagram advertising are powerful options that’ll capture guests that have just announced their engagement, are looking for the next best place to eat or looking for the best place for their employees on business trips.
Hotels collect an astonishing amount of contact data from their guests; segmented data lists make for powerful email marketing tools when launching a new menu or offering a reduced business rate.
Packed full of functionality ideal for the industry – grow your audience, advertise to website visitors, host offers and build interest in your events spaces, restaurants and rooms.
Great photos are particularly important for hotel restaurants, which often are undersold with corporate looking imagery. Set yourself up for success by getting a shoot that puts customer experience at heart.
A platform with all the targeting benefits of Facebook ads, but with an audience that really takes note of beautiful photos. Perfect for marketing your next wedding fayre or public event.
The Calcutta Club opened in March 2014 on Nottingham’s Curry Mile and, despite the tough competition, the restaurant has continued to see unprecedented growth in bookings and revenue through careful promotion on social media.
Involved in multiple venues, Iberico’s management at came to us when running their social media profiles became a strain on their time. Within just a few weeks of our campaign starting, the implementation of Facebook advertising and management saw an unprecedented increase in bookings for the two venues.
Our experience with Go dine digital has been wholly positive. In an industry saturated with great bars and restaurants, it has become essential to ensure that our social media channels and virtual presence is as inviting as our establishments.